Expanding Market for Chinese Mobiles Research Paper

Expanding Market for Chinese Mobiles - Research Paper Example The paper tells that China mobile limited is vigorously active to seek market opportunities for the fourth-generation telecommunication technology in foreign countries today because for the past years China has remained behind in establishing abroad markets. Through actively looking for the overseas market, China is aiming to have 30 to 60 million of 4G mobile type users worldwide by this year. As a result, through growth or expansion, this will assist China to emerge as a market decider in the future as shown by the analysts. The company’s management has aimed to hire international personnel or explores for new markets overseas, an international plan can help increase and spread a business. Therefore, China is the active concern with entry strategies in both non-equity, which includes export and contracts agreements with foreign nations and equity mode. This includes joint venture and wholly owned subsidiaries activities in order to venture into international markets. On the other hand, the pictures outlined marketing strategies which are put in place to expand Chinese mobiles in the market. Additionally, the resume principle acts as a pillar to hold the business in the market. This is the first and most common strategy in order to become an international company. There should be an adequate import of goods from the foreign nations. Importing is the process of buying goods or services in another country. This will help to improve interrelationship between China and foreign nations. As a return, foreign nations will engage in exchange terms where China will have the opportunity to export its mobile phones to these foreign nations. Export is the process of selling goods or services produced in one country to other countries. Export can be either direct or indirect. Indirect export means that products are carried abroad by other agents and the parent firm does not have special activity connected with the foreign market since sales abroad are treated as the domestic one.